390 C
PANTONE 390-C TCX
Pantone 390 C is HEX #B5BD00, RGB 181, 189, 0, and about CMYK 4, 0, 100, 26. It is a dark, vivid warm yellow color. The best text color on it is black at 10.24:1.
| Family | Yellow |
|---|---|
| Temperature | Warm |
| Lightness | Dark |
| Saturation | Vivid |
| Associations | clarity, attention and cheer |
Color values and code
Values
| HEX | #B5BD00 | |
|---|---|---|
| HEX without # | B5BD00 | |
| RGB | 181, 189, 0 | |
| RGB percent | 71.0%, 74.1%, 0.0% | |
| CMYK | 4, 0, 100, 26 | |
| HSL | 63, 100%, 37% | |
| HSV | 63, 100%, 74% | |
| LAB | 73.7, -20.7, 74.7 | |
| LCH | 73.7, 77.5, 105.5 | |
| Decimal | 11910400 |
Code snippets
| CSS variable | --pantone-390-c: #B5BD00; | |
|---|---|---|
| CSS color | color: #B5BD00; | |
| Tailwind | 'pantone-390-c': '#B5BD00' | |
| SwiftUI | Color(red: 0.710, green: 0.741, blue: 0.000) | |
| Android XML | <color name="pantone_390_c">#B5BD00</color> | |
| Flutter | Color(0xFFB5BD00) | |
| JSON | {"slug":"390-c","name":"390 C","hex":"#B5BD00"} |
Shades and tints
Eleven steps from near white to near black. The 500 step is 390 C. Click a step to copy its HEX.
Color harmonies
Each harmony rotates the hue of 390 C and returns the nearest Pantone color, with its Delta E.
Complementary
Split-complementary
Analogous
Triadic
Accessibility
The best text color on 390 C is black, with a contrast ratio of 10.24:1. WCAG AA asks for 4.5:1 on body text and 3:1 on large text.
| Pair | Ratio | AA text | AA large | AAA text |
|---|---|---|---|---|
| #B5BD00 on white | 2.05:1 | Fail | Fail | Fail |
| #B5BD00 on black | 10.24:1 | Pass | Pass | Pass |
| White on #B5BD00 | 2.05:1 | Fail | Fail | Fail |
| Black on #B5BD00 | 10.24:1 | Pass | Pass | Pass |
Color vision simulation
Approximate simulations of how the color may look with common types of color blindness.
In use
Text on 390 C
10.24:1
390 C on white
2.05:1
390 C on near black
9.21:1
Printing and Pantone matching
390 C is built here as C4 M0 Y100 K26. This color is highly saturated, so a CMYK build usually looks duller than the spot ink. Use the spot ink when accuracy matters. On uncoated paper expect it to look a little lighter and less saturated than on coated stock.
| CMYK build | C4 M0 Y100 K26 |
|---|---|
| Total ink | 130% |
| Ink note | Within the roughly 300% limit many printers use. |
Screen values approximate the printed ink. Verify against a physical Pantone guide before production.
Similar Pantone colors
More yellow colors
Questions about 390 C
What is the HEX code for Pantone 390 C?
HEX #B5BD00, equivalent to RGB 181, 189, 0. Pantone defines the color as an ink, so treat HEX as an approximation.
What is the CMYK value of Pantone 390 C?
A process build of C4 M0 Y100 K26. This color is highly saturated, so a CMYK build usually looks duller than the spot ink. Use the spot ink when accuracy matters.
Is Pantone 390 C a warm or cool color?
It is a warm color, dark and vivid, with a hue of 63 degrees.
What text color works on Pantone 390 C?
Use black text. It gives a contrast ratio of 10.24:1, passing WCAG AA for body text.