694 C
PANTONE 694-C TCX
Pantone 694 C is HEX #C48490, RGB 196, 132, 144, and about CMYK 0, 33, 27, 23. It is a medium, moderate warm red color. The best text color on it is black at 7.05:1.
| Family | Red |
|---|---|
| Temperature | Warm |
| Lightness | Medium |
| Saturation | Moderate |
| Associations | energy, urgency and appetite |
Color values and code
Values
| HEX | #C48490 | |
|---|---|---|
| HEX without # | C48490 | |
| RGB | 196, 132, 144 | |
| RGB percent | 76.9%, 51.8%, 56.5% | |
| CMYK | 0, 33, 27, 23 | |
| HSL | 349, 35%, 64% | |
| HSV | 349, 33%, 77% | |
| LAB | 61.9, 26.3, 3.7 | |
| LCH | 61.9, 26.5, 7.9 | |
| Decimal | 12878992 |
Code snippets
| CSS variable | --pantone-694-c: #C48490; | |
|---|---|---|
| CSS color | color: #C48490; | |
| Tailwind | 'pantone-694-c': '#C48490' | |
| SwiftUI | Color(red: 0.769, green: 0.518, blue: 0.565) | |
| Android XML | <color name="pantone_694_c">#C48490</color> | |
| Flutter | Color(0xFFC48490) | |
| JSON | {"slug":"694-c","name":"694 C","hex":"#C48490"} |
Shades and tints
Eleven steps from near white to near black. The 500 step is 694 C. Click a step to copy its HEX.
Color harmonies
Each harmony rotates the hue of 694 C and returns the nearest Pantone color, with its Delta E.
Complementary
Split-complementary
Analogous
Triadic
Accessibility
The best text color on 694 C is black, with a contrast ratio of 7.05:1. WCAG AA asks for 4.5:1 on body text and 3:1 on large text.
| Pair | Ratio | AA text | AA large | AAA text |
|---|---|---|---|---|
| #C48490 on white | 2.98:1 | Fail | Fail | Fail |
| #C48490 on black | 7.05:1 | Pass | Pass | Pass |
| White on #C48490 | 2.98:1 | Fail | Fail | Fail |
| Black on #C48490 | 7.05:1 | Pass | Pass | Pass |
Color vision simulation
Approximate simulations of how the color may look with common types of color blindness.
In use
Text on 694 C
7.05:1
694 C on white
2.98:1
694 C on near black
6.34:1
Printing and Pantone matching
694 C is built here as C0 M33 Y27 K23. This color sits in a range that CMYK usually reproduces well, but proof it on your stock. On uncoated paper expect it to look a little lighter and less saturated than on coated stock.
| CMYK build | C0 M33 Y27 K23 |
|---|---|
| Total ink | 82% |
| Ink note | Within the roughly 300% limit many printers use. |
Screen values approximate the printed ink. Verify against a physical Pantone guide before production.
Similar Pantone colors
More red colors
Questions about 694 C
What is the HEX code for Pantone 694 C?
HEX #C48490, equivalent to RGB 196, 132, 144. Pantone defines the color as an ink, so treat HEX as an approximation.
What is the CMYK value of Pantone 694 C?
A process build of C0 M33 Y27 K23. This color sits in a range that CMYK usually reproduces well, but proof it on your stock.
Is Pantone 694 C a warm or cool color?
It is a warm color, medium and moderate, with a hue of 349 degrees.
What text color works on Pantone 694 C?
Use black text. It gives a contrast ratio of 7.05:1, passing WCAG AA for body text.