7610 C
PANTONE 7610-C TCX
Pantone 7610 C is HEX #683431, RGB 104, 52, 49, and about CMYK 0, 50, 53, 59. It is a dark, moderate warm red color. The best text color on it is white at 9.89:1.
| Family | Red |
|---|---|
| Temperature | Warm |
| Lightness | Dark |
| Saturation | Moderate |
| Associations | energy, urgency and appetite |
Color values and code
Values
| HEX | #683431 | |
|---|---|---|
| HEX without # | 683431 | |
| RGB | 104, 52, 49 | |
| RGB percent | 40.8%, 20.4%, 19.2% | |
| CMYK | 0, 50, 53, 59 | |
| HSL | 3, 36%, 30% | |
| HSV | 3, 53%, 41% | |
| LAB | 28.4, 22.8, 12.4 | |
| LCH | 28.4, 26.0, 28.6 | |
| Decimal | 6829105 |
Code snippets
| CSS variable | --pantone-7610-c: #683431; | |
|---|---|---|
| CSS color | color: #683431; | |
| Tailwind | 'pantone-7610-c': '#683431' | |
| SwiftUI | Color(red: 0.408, green: 0.204, blue: 0.192) | |
| Android XML | <color name="pantone_7610_c">#683431</color> | |
| Flutter | Color(0xFF683431) | |
| JSON | {"slug":"7610-c","name":"7610 C","hex":"#683431"} |
Shades and tints
Eleven steps from near white to near black. The 500 step is 7610 C. Click a step to copy its HEX.
Color harmonies
Each harmony rotates the hue of 7610 C and returns the nearest Pantone color, with its Delta E.
Complementary
Split-complementary
Analogous
Triadic
Accessibility
The best text color on 7610 C is white, with a contrast ratio of 9.89:1. WCAG AA asks for 4.5:1 on body text and 3:1 on large text.
| Pair | Ratio | AA text | AA large | AAA text |
|---|---|---|---|---|
| #683431 on white | 9.89:1 | Pass | Pass | Pass |
| #683431 on black | 2.12:1 | Fail | Fail | Fail |
| White on #683431 | 9.89:1 | Pass | Pass | Pass |
| Black on #683431 | 2.12:1 | Fail | Fail | Fail |
Color vision simulation
Approximate simulations of how the color may look with common types of color blindness.
In use
Text on 7610 C
9.89:1
7610 C on white
9.89:1
7610 C on near black
1.91:1
Printing and Pantone matching
7610 C is built here as C0 M50 Y53 K59. This color sits in a range that CMYK usually reproduces well, but proof it on your stock. On uncoated paper expect it to look a little lighter and less saturated than on coated stock.
| CMYK build | C0 M50 Y53 K59 |
|---|---|
| Total ink | 162% |
| Ink note | Within the roughly 300% limit many printers use. |
Screen values approximate the printed ink. Verify against a physical Pantone guide before production.
Similar Pantone colors
More red colors
Questions about 7610 C
What is the HEX code for Pantone 7610 C?
HEX #683431, equivalent to RGB 104, 52, 49. Pantone defines the color as an ink, so treat HEX as an approximation.
What is the CMYK value of Pantone 7610 C?
A process build of C0 M50 Y53 K59. This color sits in a range that CMYK usually reproduces well, but proof it on your stock.
Is Pantone 7610 C a warm or cool color?
It is a warm color, dark and moderate, with a hue of 3 degrees.
What text color works on Pantone 7610 C?
Use white text. It gives a contrast ratio of 9.89:1, passing WCAG AA for body text.