7690 C
PANTONE 7690-C TCX
Pantone 7690 C is HEX #0076A8, RGB 0, 118, 168, and about CMYK 100, 30, 0, 34. It is a dark, vivid cool blue color. The best text color on it is white at 5.05:1.
| Family | Blue |
|---|---|
| Temperature | Cool |
| Lightness | Dark |
| Saturation | Vivid |
| Associations | trust, stability and focus |
Color values and code
Values
| HEX | #0076A8 | |
|---|---|---|
| HEX without # | 0076A8 | |
| RGB | 0, 118, 168 | |
| RGB percent | 0.0%, 46.3%, 65.9% | |
| CMYK | 100, 30, 0, 34 | |
| HSL | 198, 100%, 33% | |
| HSV | 198, 100%, 66% | |
| LAB | 46.7, -9.0, -34.4 | |
| LCH | 46.7, 35.6, 255.3 | |
| Decimal | 30376 |
Code snippets
| CSS variable | --pantone-7690-c: #0076A8; | |
|---|---|---|
| CSS color | color: #0076A8; | |
| Tailwind | 'pantone-7690-c': '#0076A8' | |
| SwiftUI | Color(red: 0.000, green: 0.463, blue: 0.659) | |
| Android XML | <color name="pantone_7690_c">#0076A8</color> | |
| Flutter | Color(0xFF0076A8) | |
| JSON | {"slug":"7690-c","name":"7690 C","hex":"#0076A8"} |
Shades and tints
Eleven steps from near white to near black. The 500 step is 7690 C. Click a step to copy its HEX.
Color harmonies
Each harmony rotates the hue of 7690 C and returns the nearest Pantone color, with its Delta E.
Complementary
Split-complementary
Analogous
Triadic
Accessibility
The best text color on 7690 C is white, with a contrast ratio of 5.05:1. WCAG AA asks for 4.5:1 on body text and 3:1 on large text.
| Pair | Ratio | AA text | AA large | AAA text |
|---|---|---|---|---|
| #0076A8 on white | 5.05:1 | Pass | Pass | Fail |
| #0076A8 on black | 4.16:1 | Fail | Pass | Fail |
| White on #0076A8 | 5.05:1 | Pass | Pass | Fail |
| Black on #0076A8 | 4.16:1 | Fail | Pass | Fail |
Color vision simulation
Approximate simulations of how the color may look with common types of color blindness.
In use
Text on 7690 C
5.05:1
7690 C on white
5.05:1
7690 C on near black
3.74:1
Printing and Pantone matching
7690 C is built here as C100 M30 Y0 K34. This color is highly saturated, so a CMYK build usually looks duller than the spot ink. Use the spot ink when accuracy matters. On uncoated paper expect it to look a little lighter and less saturated than on coated stock.
| CMYK build | C100 M30 Y0 K34 |
|---|---|
| Total ink | 164% |
| Ink note | Within the roughly 300% limit many printers use. |
Screen values approximate the printed ink. Verify against a physical Pantone guide before production.
Similar Pantone colors
More blue colors
Questions about 7690 C
What is the HEX code for Pantone 7690 C?
HEX #0076A8, equivalent to RGB 0, 118, 168. Pantone defines the color as an ink, so treat HEX as an approximation.
What is the CMYK value of Pantone 7690 C?
A process build of C100 M30 Y0 K34. This color is highly saturated, so a CMYK build usually looks duller than the spot ink. Use the spot ink when accuracy matters.
Is Pantone 7690 C a warm or cool color?
It is a cool color, dark and vivid, with a hue of 198 degrees.
What text color works on Pantone 7690 C?
Use white text. It gives a contrast ratio of 5.05:1, passing WCAG AA for body text.