Pantone Color of the Year 2007
The Pantone Color of the Year 2007 is Chili Pepper (19-1557). Its HEX approximation is #9B1B30. A deep, spicy red with a blue undertone — sophisticated warmth, a departure from the bright reds of earlier years.
About Chili Pepper
A deep, spicy red with a blue undertone — sophisticated warmth, a departure from the bright reds of earlier years.
Pantone announced Chili Pepper as its Color of the Year 2007 in December 2006, following the program's annual cadence. The announcement placed the shade within the broader cultural conversation of the year — from fashion and interiors to graphics and packaging — and was accompanied by coordinated product releases from partner brands who had pre-adopted the color. Like every Pantone Color of the Year, Chili Pepper is a TCX reference (19-1557) rather than a Solid Coated (C) code, reflecting the program's textile-focused selection framework.
In practical design terms, Chili Pepper translates to a screen HEX of #9B1B30 and a CMYK print approximation of 0/83/69/39. The precise printed result depends on paper, ink, and proof conditions. For brand-critical work that references Chili Pepper, the safest approach is to specify the 19-1557 TCX reference directly to your printer or textile supplier, and to verify with a printed proof on the target stock before committing to production.
Closest Solid Coated match
If you need to reproduce Chili Pepper with a Solid Coated (C) reference, the closest match in our catalog is 7427 C (#971B2F), with a perceptual difference of ΔE 2000 = 0.79. This is a very close match — suitable for most print reproduction needs.
Frequently asked questions
What is the Pantone Color of the Year 2007?
The Pantone Color of the Year 2007 is Chili Pepper (19-1557). Pantone announced it as the shade that its Color of the Year Committee believed would best reflect the cultural mood and design trends of 2007. Its HEX approximation is #9B1B30.
What is the HEX code for Chili Pepper?
Chili Pepper is a Pantone TCX reference (19-1557), not a HEX color. Its closest screen approximation is #9B1B30 in the sRGB color space, with RGB channels 155, 27, 48 and CMYK print approximation 0/83/69/39. These values are approximations and should not be treated as authoritative — the Pantone code is the actual specification.
What Pantone Solid Coated code is closest to Chili Pepper?
The closest match in our Solid Coated catalog to Chili Pepper (19-1557) is 7427 C at #971B2F, with a perceptual difference of approximately ΔE 2000 = 0.79. This is a very close match and is likely suitable for print reproduction.
How do I use Chili Pepper in my design?
For digital design, use the HEX value #9B1B30 — it will render correctly across browsers. For print design, specify the Pantone TCX reference 19-1557 to your printer, or convert to the closest Solid Coated (C) code (7427 C). For textile and fashion applications, the TCX code itself is the standard — no conversion is necessary if your manufacturer works with Pantone textile references.